Dating Naked is a twist of something new, with the classic VH1 dating show WTF factor. We follow two naked daters on their quest for love through nude blind dates. Each episode they get to pick a keeper who stays on the island with them, while the other dates are sent home to their pants. It's the Bachelor meets the most awkward first date ever.  

Never thought I would have so many naked people on my website. Well that's what I get for writing that awesome tagline. 

DATING NAKED ONLINE GAME: LOVE'S A BEACH- We wanted to give viewers a taste of the challenges of Dating Naked, from the comfort of their own pants. Love's A Beach is a side-scrolling platform game that takes users through different dates (levels) where you have to dodge obstacles, grabs power ups, and make sure your love connection is strong. Each level was inspired by a real Dating Naked episode. But before you embarked, you had to create your avatar. The game had a selection of body-types, hair, and skin color users could choose from. Or they could randomly generate their date. And what game is complete without music? We collaborated with Ary Warnaar of Anamanaguchi. He provided the perfect background music to our 8-bit game.

Links: Game - Promo video - Sound Track - Write Up

To stand out on fan’s Instagram feed, VH1 created a video for Dating Naked that breaks the barriers. Using graphics from a typical Instagram post, and a cute video of our main daters, the video gives the illusion that the picture is interacting with the user’s feed. As Natalie’s coconut’s fall, they push words from the comments away to reveal the show’s tagline: Sun’s Out, Buns Out. 

Season 3 Social Posts - A collection of dating tips and fun "naked" postcards.

Naked Vows - To create buzz around Season One's Naked Wedding, VH1 made Naked Vows that we shared on Instagram, Facebook, and Twitter. We asked viewers to create their own with the #NakedWeddingVows tag. Our favorites where featured in an on-air promo during the Wedding special. 

Drinking Game - To add some more fun to watching awkward nude dates, we came up with some drinking game rules that we shared on our social pages. 

Cross promotion with Ricky's NYC - We created displays in selected Ricky's NYC stores. Inside some of the products inside had tags with fun lines about protecting your skin while Dating Naked and tune-in info.